Empower the Future of Marketing
以患者为中心的商业策略,就是药企在商业运行的全链路上都能以“将价值传递给患者(最终用户)”为出发点,以“为患者度身打造最佳体验和获益”作为其最大的决策考量。越来越多医药企业开始布局以患者为中心的商业模式...
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